In the ever-changing world of digital marketing, businesses struggle to accomplish one of the biggest challenges of 2024: the task of creating compelling content on social media. That’s why we put together these 50 Instagram Business Post Ideas to help you on your quest!
Businesses are expected to juggle multiple social profiles and keep them up-to-date with fresh posts and strategic content. Trust us, we know it can be tough!
Your followers are hungry for new content and you’re expected to deliver consistently. Sometimes all businesses need is a strong start, which is what we have for you below. We have formed a list of 50 creative but also engaging content ideas that your followers will love!
50 Content Ideas for Instagram
For a business owner, there is nothing worse than a creative block and a new place to start. Use this enormous list of social media content ideas to use throughout any of your accounts today!
- Introduce the business owner
- What it is like to work with you
- How your business started
- Host a giveaway
- Company’s Culture
- Celebrate National days
- Address a pain point through polls
- Promote a specific product or service
- Introduce a team member
- Myth or fact
- 3 things you believe
- A day in the life
- Share a client win
- Relevant Checklist
- How to…
- Text over B-Roll, what you’re passionate about
- Client Case Study
- Employee Accomplishments
- Ask for Customer Feedback
- Interactive Videos
- Recap of your day
- The cost of not doing _
- Share a hot take
- 5 facts about your industry
- Share a helpful tip
- What to expect
- Share a fun fact about you
- Company milestones
- User-generated content
- Seasonal content
- 3 ways to work with you
- Solve a problem
- Stop doing __ , if you want
- Industry Trivia
- Behind the scenes
- Employees’ favorite products/services
- Social media takeovers
- As a ____, I would always recommend
- Video tutorials
- Get Ready with me for ___
- Interactive Q&A
- Creative Infographics
- Customer Feedback
- Virtual tour of office/business
- Pop Culture Tie-ins
- Productivity Tips
- Product Demos
- Community Involvement
- Employee Highlight
- Recap a Company event
Ways to Use 50 Instagram Business Post Ideas
So now you know what to post, but how do you post it?! We’ve got you covered there too. Keep reading!
- Introduce the business owner- Static Post
- What it is like to work with you- Carousel post
- How your business started- Reel or Tiktok
- Address a pain point through polls- IG Posts
- Promote a specific product or service- IG Story
- Introduce a team member- IG Reel
- Myth or fact- IG Carousel Post
- 3 things you believe- IG Carousel Post
- A day in the life- Voiceover Reel
- Share a client win- IG Stories Static Post
- Relevant Checklist – Static Post
- How to…- IG Carousel Post
- Text over B-Roll, what you’re passionate about- IG Reel
- Client Case Study- IG Carousel Post
- Recap of your day – IG Story or Reel
- The cost of not doing – IG Carousel Post
- Share a hot take- IG Carousel
- Post 5 facts about your industry- IG Reel or Tiktok
- Share a helpful tip- IG Story
- What to expect- Static Post
- Share a fun fact about you- IG Reel or Tiktok
- 3 ways to work with you- IG Carousel Post
- Solve a problem- IG Carousel Post
- Stop doing, if you want – IG Reel or Tiktok Industry
- Trivia- IG Stories Polls
- Behind the scenes- IG Reel or Tiktok
- Employees favorite products/services- IG Carousel Post
- Social media takeovers- IG Story
- As a __, I would always recommend- IG Reel or Story
- Video tutorials- IG Reel or Tiktok
- Get Ready with me for _ – IG Reel or Tiktok
- Interactive Q&A- IG Story Question Box
- Creative Infographics- IG post
- Company milestones- IG Carousel
- User-generated content- IG Carousel or Stories
- Seasonal content- IG Post or Story
- Customer Feedback- IG Post or Carousel
- Virtual tour of office/business- IG Reel or Carousel
- Pop Culture Tie-ins- IG Post or Story
- Productivity Tips- IG Story or Carousel
- Product Demos- IG Post or Reel
- Community Involvement- IG Carousel
- Employee Highlight- IG Carousel or Story
- Recap a Company event- IG Carousels or Story
- Host a giveaway- IG Post
- Company’s Culture- IG Carousels
- Celebrate National days- IG Stories
- Employee Accomplishments- Carousels
- Ask for Customer Feedback- Polls on Instagram stories
- Interactive Videos- Reels or Tiktok
Creative blocks need a jump start to start to get the creative juices flowing! No matter where your audience is most active, you’re sure to find something on this list that you haven’t shown them before which will make your followers keep coming back for more!
Need more content ideas? Download them here!
